Mirroring a Diverse Nation

By Kimberly Varner, M.A.

Earlier this year, the PRSA Foundation released what it called “staggering” numbers about diversity in the PR industry. Today, African Americans and Hispanics make up about 30 percent of the U.S. population. That number is expected to grow to more than 50 percent by 2050. And yet, according to the PRSA Foundation, fewer than 10 percent of PR pros identify as African American or Hispanic. And those numbers don’t capture the lack of diversity in the leadership ranks of the PR industry. Additionally, they leave out other types of diversity related to sexual orientation or disability.

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